- JICNARS
- Joint Industry Committee for National Readership Survey (Community » Media)
Abbreviations dictionary. 2012.
JICNARS
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Sagacity Segmentation — is a means of segmenting a population of interest using life cycle stage, income and occupation variables. It is widely used in media analyses. The logic behind this segmentation systems is that as people pass through life, their aspirations and… … Wikipedia
